Olive Oil Blog

Oleocanthal Shown to Inhibit Melanoma

Oleocanthal is a polyphenol found in real extra virgin olive oil. It is already well documented as a very effective anti-inflammatory. In a recent study published in Nutrition and Cancer, it was also found to inhibit the growth of melanoma cancer cells. The study introduced concentrated amounts of oleocanthal into normal cells and melanoma cells and found the normal cells’ growth was regular but the melanoma cells’ growth was greatly reduced. The initial thinking is that the oleocanthal upsets the protein strains responsible for melanoma but that are not found in normal cells.

These are just initial experiments and much more study is needed to determine if consuming real extra virgin olive oil can actually have a inhibiting effect on cancerous cells. However, multiple studies in recent years all point in this direction.

New Salute Box

We are pleased to present our most economical organic oil – the SALÚTE – in a new, smaller 5 liter box. The oil is protected from oxygen by its special EVOH bag, which is better than other food-grade plastics at keeping air out and flavors in. The box protects the oil from light and includes a convenient handle and easy-to-use spigot. We expect many of you to appreciate these features in a package that will easily fit in your pantry.

False Advertising by Filippo Berio

California consumers filed a false advertising claim against Filippo Berio because their label had “Imported from Italy” but much of the oil actually comes from Spain, Greece, and Tunisia. The defense said there was a disclaimer on the back of the bottle that stated not all the oil actually comes from Italy. The judge found the lawyer’s defense unconvincing and awarded the class certification, so consumers who bought Filippo Berio olive oil from May 2010 to June 2015 can make a claim.

This is another example of the games large producers play to sell their product. If they were proud of their product, you’d think they would just state clearly what it actually is.

Healthful and Beautiful

We all know the the olive tree supplies us with healthful olives during harvest but it is equally important in the simple everyday moments of the growing season. There is something very peaceful about a well maintained traditional olive orchard. Italian landscape architect, Alice Collantoni, says that olive trees have become the most requested tree for her country home designs. They are evergreens that provide shade all year long that require comparatively little maintenance. Their gnarled trunks seem to echo our own lives where we convert our daily struggles into a healthy beauty. We connect to the olive tree because it gives us so much in all areas of life and asks for very little. Experiencing the beauty of the olive tree is one of the many reasons why we love what we do.

Below is a small olive grove in the background used within a California xeriscape with manzanita, rosemary, and a ginko tree in the foreground.

Sierra is the Best of USA

Our Sierra was one of only five oils to receive an Honorable Mention for Excellence at the international Japanese Olive Oil Price competition, jooprize.com, and was also selected as BEST of USA. We’re thrilled because this competition has a very high bar – the tasting panel is composed of world renowned olive oil experts, and every judge tastes every oil – so the examination for quality is very rigorous indeed.

2016 Award Summary

Los Angeles International Olive Oil Competition 2016
Best Of Class, Gold Medal
California State Fair Competition 2016
Silver Medal

New York International Olive Oil Competition 2016
Gold Medal
Los Angeles International Olive Oil Competition 2016
Best Of Class, Gold Medal
California State Fair Competition 2016
Silver Medal
Japan Olive Oil Prize 2016
Best of USA, Honorable Mention

Taste Apollo at the California State Fair
We’ll be pouring and selling these oils at the State Fair on July 8th and 9th. Hope to see you there!.

Customer Reviews Now Available

Our website store now has reviews, so you can see what others think about our oils. Two weeks after placing an order, an email goes out encouraging you to review one of the oils you bought. You’ll have a chance to review each oil you buy, and you’ll get a 10% discount code for future purchases. When you submit a review of any particular oil, you won’t get another email about reviewing it until the next vintage is released. If you don’t want to receive more of these emails, you can always click Unsubscribe.

Your reviews validate Apollo’s healthy and great tasting olive oils more convincingly than any of our explanations can, and sharing your experiences makes it easier for new people to choose an oil they’ll like. We really appreciate all the help you can give each other. Thank You!

Sierra Wins Gold In New York

In this, the fourth annual New York International Olive Oil Competition, 820 oils (from 26 countries) were entered and 199 gold medals were awarded. Apollo oils have brought home gold medals every single year from this prestigious competition. And last month, we reported two Best in Class awards at the LA International Competition. You can trust our oils to always be among the best.

Apollo Best in Class at LA Competition

Spring is the season when the international olive oil competitions publish results. We just learned that the Los Angeles International Competition had 571 entries, of which only 366 received medals – Gold, Silver or Bronze. Of the 126 Gold medals, 26 were awarded Best in Class. Both our Mistral and Sierra won Gold medals and, being in different classes, both also were Best In Class. We feel incredibly privileged that our oils were found to be among the top 4% (better than 99.9%) of those in the competition.

Additionally, both the Mistral and Sierra are extremely rich in antioxidants (656 and 686 ppm respectively), which is far more than the average of other good extra virgin oils. This confirms our ability to make great tasting olive oils that are also extremely beneficial for our health.

In addition, this year we produced 4 Gold Series oils, about 50 gallons each, that are equally excellent and especially rich in antioxidants (from 758 to 951 ppm).

Our New Oils Are Available

We are very pleased with how harmonious all our oils turned out this year. We were able to achieve high antioxidant levels while still maintaining a nice balance between pungency and fruitiness.

Our Mistral has a nice, light intensity, making it deliciously French in style. The Sierra has its usual lively intensity coming from the California mission variety.

We are happy to announce the Barouni is back this year for the lovers of a robust intensity oil. We chose the very best varietals to round out our Gold Series offering this year. Two French varieties, Aglandau and Grossane; and an Italian variety, Coratina.

Germany Also Discovers Fraud in EVOO

The US is not the only country dealing with fraud found in imported olive oil. In a February publication, Germany’s watchdog group, Stiftung Warentest, found that half of the 26 extra virgin olive oils they tested were not actually extra virgin. In 5 of the olive oils coming from Greece and Portugal they found high levels of oil hydrocarbons possibly coming from motor fumes. They recommended that the sales of these olive oils cease immediately. The rest of the defective oils came from Spain and Italy. They also found that 4 out of the 6 organic oils they tested were deficient..

Apparently these brands are not sold in the US, but it points to the greater systemic problem of large olive oil producers unscrupulously cutting costs and exporting the oil. Wherever fraudulent oil is priced below the cost of producing authentic olive oil, honest producers suffer. Fortunately, more and more consumers are becoming aware of these practices and are beginning to recognize the difference between fraudulent products and real extra virgin olive oil.